ABOUT US
OUR BRAND
At Borough Standard, we believe great design starts with local pride. Based in Jonesborough, Tennessee, we’re a three-person team dedicated to quality, creativity, and community. From screen printing and embroidery to branding and merch design, we help local businesses and neighbors look their best — with work that feels authentic, timeless, and rooted right here in the Borough. Whether we’re creating your brand kit, printing your next run of tees, or dropping our own designs, everything we do is built to set the standard.
OUR TEAM
Borough Standard is powered by three neighbors who share a passion for design, craft, and community.
Jill Street, our Operations Maestro, keeps the wheels turning — handling business, marketing, and everything in between.
Alex Street, the Brand Alchemist, shapes the look and feel of Borough Standard, crafting timeless designs that tell our story.
Alex Johnson, our Print Artisan, brings designs to life through detailed screen printing and embroidery.
Together, we set out to give back to Jonesborough in our own way — creating work that celebrates local pride and sets a new standard for small-town creativity.